XeRo Media Founder, Johnny McCartin, In The News

Tech Entrepreneur Johnny McCartin talks about family values, entrepreneurship, blockchain, and how Covid-19 impacted business. Johnny McCartin sat down for an interview with The Sunday Review, where he spoke at length about his businesses, influences, and the state of the business landscape after the pandemic. The renowned tech entrepreneur credits his parents for much of… Continue reading XeRo Media Founder, Johnny McCartin, In The News

Have A Negative Google Review?

How to Handle a Negative Google Review Responding to Google Reviews indicates your commitment to customer service and engagement with your business. Customers expect to be heard, personally and directly, when something goes wrong, and they want you to respond to criticism quickly. Consumers are 45% more inclined to visit a business listing that replies… Continue reading Have A Negative Google Review?

Blogging Tips for 2022 Part 2

2022 Blogging Tips II As a business owner creating your own content, you know how important it is to stay updated with trends. You also understand how crucial it is to produce high-quality blog posts. Here Are Ten Things Every Piece of Professional Content Should Contain: A Catchy Title – use your focused keyword phrases.… Continue reading Blogging Tips for 2022 Part 2

GBP Photo Tips

Photos on Your Google Business Profile  If you’re not taking advantage of Google Business Profile (GBP…formerly Google My Business, or GMB) photos, you’re missing out on a significant opportunity to attract more customers. According to Google, businesses with images receive 42% more requests for driving directions and 35% more click-throughs to their websites. That’s a… Continue reading GBP Photo Tips

Blogging Tips For 2022 Part 1

2022 Blogging Tips I If you want to create successful blog content, you need to know how to use “evergreen” and “seasonal” data. Evergreen content is information that is timeless. Seasonal posts can be updated every year. This data can help you create a content strategy that is informative and engaging. Additionally, adding value to… Continue reading Blogging Tips For 2022 Part 1

Your Content Should Be For Your Customers

Offer Honest Content To Your Customers It is more important than ever to ensure that your website and blog content is relevant and authoritative in our increasingly skeptical world. Readers are less willing to trust any content that isn’t reputable, so you must back up your claims and statements with citations, sources, statistics and real-world… Continue reading Your Content Should Be For Your Customers

Digital Changes Will Continue Into The Decade

Digital Changes Will Continue in the Coming Years 2020 changed how we interact with and use technology.  From remote work to digital streaming to online purchasing, technology has become an even greater focal point in our lives…and there is no reason to believe that will change in the coming years: A McKinsey report stated that… Continue reading Digital Changes Will Continue Into The Decade