When Is It Time For A Website Audit?

Have You Had Your Website Audited Recently? Much like your home needs regular maintenance, so does a website.  Why?  To assess a site’s value to search engines. The ultimate purpose of search engine ranking is to promote websites which provide helpful and user-friendly content. Search engines use many metrics to determine a site’s ranking.  Digital… Continue reading When Is It Time For A Website Audit?

What is Digital Marketing?

What is Digital Marketing? These days, it seems like everything is moving online—and for a good reason. The internet offers businesses more chances than ever before to reach a broader audience. But what is digital marketing really, and why should you care? In a nutshell, digital marketing is the process of promoting a product or… Continue reading What is Digital Marketing?

3 Tips to Create a Great Digital Brand 

Three Tips to Create a Great Digital Brand  A strong digital brand is essential for businesses in the modern age. But what is a digital brand, and how does one get started? Your digital brand is your company’s online identity. It is how customers and clients find your website and social media presence. To build… Continue reading 3 Tips to Create a Great Digital Brand 

How to Build Your Brand and Connect with Customers With Instagram

Use Instagram for Business: How to Build Your Brand and Connect with Customers Instagram is one of the most effective social media tools for businesses and brands. Because of its visual nature, users can easily like, share, and comment on photos. In fact, the platform now has over 1 billion monthly active users, which is… Continue reading How to Build Your Brand and Connect with Customers With Instagram

XeRo Media Founder, Johnny McCartin, In The News

Tech Entrepreneur Johnny McCartin talks about family values, entrepreneurship, blockchain, and how Covid-19 impacted business. Johnny McCartin sat down for an interview with The Sunday Review, where he spoke at length about his businesses, influences, and the state of the business landscape after the pandemic. The renowned tech entrepreneur credits his parents for much of… Continue reading XeRo Media Founder, Johnny McCartin, In The News