What is Digital Marketing?

What is Digital Marketing? These days, it seems like everything is moving online—and for a good reason. The internet offers businesses more chances than ever before to reach a broader audience. But what is digital marketing really, and why should you care? In a nutshell, digital marketing is the process of promoting a product or… Continue reading What is Digital Marketing?

3 Tips to Create a Great Digital Brand 

Three Tips to Create a Great Digital Brand  A strong digital brand is essential for businesses in the modern age. But what is a digital brand, and how does one get started? Your digital brand is your company’s online identity. It is how customers and clients find your website and social media presence. To build… Continue reading 3 Tips to Create a Great Digital Brand 

How to Build Your Brand and Connect with Customers With Instagram

Use Instagram for Business: How to Build Your Brand and Connect with Customers Instagram is one of the most effective social media tools for businesses and brands. Because of its visual nature, users can easily like, share, and comment on photos. In fact, the platform now has over 1 billion monthly active users, which is… Continue reading How to Build Your Brand and Connect with Customers With Instagram

XeRo Media Founder, Johnny McCartin, In The News

Tech Entrepreneur Johnny McCartin talks about family values, entrepreneurship, blockchain, and how Covid-19 impacted business. Johnny McCartin sat down for an interview with The Sunday Review, where he spoke at length about his businesses, influences, and the state of the business landscape after the pandemic. The renowned tech entrepreneur credits his parents for much of… Continue reading XeRo Media Founder, Johnny McCartin, In The News

Have A Negative Google Review?

How to Handle a Negative Google Review Responding to Google Reviews indicates your commitment to customer service and engagement with your business. Customers expect to be heard, personally and directly, when something goes wrong, and they want you to respond to criticism quickly. Consumers are 45% more inclined to visit a business listing that replies… Continue reading Have A Negative Google Review?